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PETMOON

Brand Design

PETMOON NEVER WENT LIVE THE WAY WE IMAGINED, BUT IT WAS A DREAM TO DESIGN.

Petmoon is an online-only pet store. It's every pet's dream. Our brief was to create a pet mall, but instead, we created a pet universe. Every brand element plays with the idea of space and the journey every user will take through this pet universe, using the petmoon.

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A logo that targets both cat and dog owners. Combining the two created a dog with an astronaut helmet, or it that a cat?

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A dynamic and playful logo that seamlessly fits onto any platform.

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White Paper
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White Paper

Each Pet Brand has a window into the universe. These windows are various black  graphic shapes filled with stars and the product.

The moon is interactive. On the homepage, you will be able to interact with the dog side or the cat side of the moon. Once you've made your selection, you will be taken to either of the pet's products. 

White Paper

Creative Director

Rene Karrer

Art Director

Bianca Berger

Content

Andreas Steiner

UX
Jonas Hartmann

Agency
Rosarot

© 2024 by Bianca Berger

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